Awards received
Since its launch, the #KEEPITPRIVATE program has won numerous awards. Here is a description of the awards won to date.
On May 28, 2018, the jury of the Canadian Public Relations Society (CPRS) awarded the Service de police de la Ville de Gatineau (SPVG) a Gold Award for its #KEEPITPRIVATE prevention program. This is the highest distinction of excellence in the “Canadian Advocacy and Social Marketing Campaign of the Year” category. Each year at the National Awards of Excellence, CPRS recognizes outstanding public relations programs and projects from across the country.
In October 2017, the SPVG won the Intersection Award of Excellence for its #KEEPITPRIVATE program. This award was presented by the Réseau Intersection and the Ministère de la Sécurité publique du Québec during the recognition evening of the 24th Intersection/MSP Seminar. This award is a tangible recognition of the best practices of community policing in Québec police organizations.
In June 2018, the SPVG won an award for the best creative and customer experience campaign, Grenier aux nouvelles, at the Gala Flèches d'Or of the Association du marketing relationnel or AMR (now the Association Marketing Québec).
As part of the SQPRP Awards of Excellence Gala, on December 10, 2018, the SPVG was crowned the platinum winner in the “Public interest Campaign” category and was also awarded the 2018 SQPRP Public Relations Grand Prize for its #KEEPITPRIVATE program. These awards recognize the strategic excellence of this program, which stands out for its bold visual identity, humorous tone, powerful prevention message and the diversity of its innovative activities.